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Digital Guiding Principles: Self-Regulation of Marketing Communications for Beverage Alcohol

September 30, 2014

Launched in September 2014, these Digital Guiding Principles were the first ever set of global guidelines for beverage alcohol producers to require the content of any online marketing and social media use to meet the same high standards that apply ...

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Digital Guiding Principles: Self-Regulation of Marketing Communications for Beverage Alcohol

September 30, 2014

Launched in September 2014, these Digital Guiding Principles were the first ever set of global guidelines for beverage alcohol producers to require the content of any online marketing and social media use to meet the same high standards that apply ...

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Drinking and Cancer

August 11, 2022

This Health Review focuses on cancer sites associated with alcohol consumption as identified by the World Cancer Research Foundation and the International Agency for Research on Cancer. Due to the limited availability of national cancer statistics in many countries, U.S. ...

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Actions to accelerate reductions in underage drinking

May 5, 2021

Symbols or written age restrictions will be added to labels globally on alcohol drinks produced by IARD members, sending an even clearer message that these products are not for minors. The initiative also applies to alcohol-free extensions of alcohol brands ...

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IARD's new report: Actions to Prevent Underage Drinking

October 16, 2023

Underage drinking declining in many countries: new analysis shows Underage drinking has fallen or stayed the same in three-quarters of the 65 countries where national data are available.It has fallen in half of these countries (since 2010), including: Decreases of 40% ...

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JOIN US and help protect lives, livelihoods, and communities by rebuilding a safe and thriving café, bar, and restaurant culture (July 2020)

July 2, 2020

The COVID-19 pandemic presents an unprecedented global challenge of protecting lives while also safeguarding livelihoods and communities. Only a whole-of-society, united, and collaborative approach can deliver an effective global response. As custodians of some of the world’s most iconic and ...

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Resources to support responsible sale and service

October 3, 2023

IARD’s member companies, the world’s leading global beer, wine, and spirits companies, have launched new resources: Responsible Retailing of Beverage Alcohol and Responsible Service of Beverage Alcohol. These free tools are designed to support retailers and hospitality venues across the ...

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New Campaign Calls for ‘Shared solutions’ to combat harmful drinking

October 25, 2018

IARD launches new campaign to accelerate progress towards reduction in harmful use of alcohol, in support of WHO and UN frameworks Most innovative campaigns focused on combatting harmful drinking from across industry, government and civil society have been selected to encourage ...

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A tribute to Sir Ivan Menezes, Chief Executive of Diageo

June 9, 2023

A visionary and collaborative leader who laid the foundations for a ground-breaking private sector coalition to reduce underage drinking. All of us at the International Alliance for Responsible Drinking (IARD) are mourning the loss of the visionary former Chair of ...

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