The aim of this guide is to cover the basic laws and responsibilities required of staff serving alcohol. This may be in an on-license environment, where alcohol beverages are sold and the customer drinks these in the place where they ...
Read MoreWe the members of the International Alliance for Responsible Drinking (IARD), together with Facebook (incl. Instagram), Snapchat, and You Tube are determined to continue to establish new standards of marketing responsibility. Together, we want to make it easy for even the ...
Read MoreThe world’s leading beer, wine, and spirits producers and global advertising, public relations, and influencer agencies have joined forces to establish common standards to prevent influencer marketing reaching minors The joint pledge, the first of its kind in any industry, recognizes ...
Read MoreThe International Alliance for Responsible Drinking's (IARD) 13 member companies – the world’s leading beer, wine, and spirits producers – undertake a wide range of Environmental, Social, and Governance (ESG) initiatives as part of their commitments to sustainability and social ...
Read MoreInformation We Collect and Use You may provide personally identifiable information to us when you visit the Site. If you voluntarily register with us, we will hold your personal information securely, and will only use that information for the purpose for ...
Read MoreLatest Global Burden of Disease analysis suggests encouraging progress towards WHO's 2030 harmful use reduction target LONDON/WASHINGTON – August 3, 2026 – A new international analysis has found that the age-standardized alcohol-attributable mortality rate has fallen by approximately 26% worldwide ...
Read MoreTargets and KPIs As the leading global beer, wine, and spirits producers, IARD’s members are committed to setting high standards for responsibility across the alcohol industry and to combating harmful drinking. These 11 companies agreed their “Producers’ Commitments” in 2012; this ...
Read More25 September 2025, New York The International Alliance for Responsible Drinking (IARD), a science-based, not-for-profit organization with official status at the United Nations, welcomes the new Political Declaration on the Prevention and Control of Non-Communicable Diseases (NC Ds) at today’s Fourth UN ...
Read MoreThis report uses data produced by the Institute of Health Metrics and Evaluation’s Global Burden of Disease (GBD) study as one source of data to assess trends relevant to the UN target of reducing drink-driving deaths by half.Data from the ...
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© 2026 International Alliance for Responsible Drinking
IARD’s members and the members of its Partnership Council are a diverse group of organizations with a variety of viewpoints. They might not necessarily agree on all or any subjects. Any statements, findings, interpretations, and conclusions expressed on this website do not reflect the policies or views of all IARD members or the organizations they represent, unless explicitly stated. However, all members agree on and support IARD’s mission of reducing the harmful use of alcohol.
The resources on this website are not intended as health advice to individuals about their drinking. People with specific questions about their drinking are encouraged to consult a healthcare professional. Together, they can determine what is best for that individual, based on individual risk factors, including family history, genetics, and lifestyle. For some people, the better choice may be to not drink at all.
