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Alcohol Education Guide To Reducing Harmful Drinking

June 4, 2015

The Alcohol Education Guide was developed to facilitate a structured and comprehensive approach to alcohol education. It walks users through program development, implementation, monitoring, and evaluation, and provides a list of well-evaluated alcohol education and prevention programs/interventions. At the end ...

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Available Data

June 25, 2023

Listed are publicly available data sets, data products available to purchase from market research companies, and evaluations of industry-led campaigns to reduce harmful drinking.

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Health Warning Requirements

December 9, 2021

This table details the health warning requirements – on labels, commercial communications, and at point of sale – that apply to alcohol beverages, in all countries for which IARD has been able to verify the information with the respective national ...

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Health Warning Requirements

December 9, 2021

This table details the health warning requirements – on labels, commercial communications, and at point of sale – that apply to alcohol beverages, in all countries for which IARD has been able to verify the information with the respective national ...

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Resources to support responsible sale and service

October 3, 2023

IARD’s member companies, the world’s leading global beer, wine, and spirits companies, have launched new resources: Responsible Retailing of Beverage Alcohol and Responsible Service of Beverage Alcohol. These free tools are designed to support retailers and hospitality venues across the ...

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Promoting moderation with health expert Dr. Ellie Cannon

September 5, 2024

Dr Ellie Cannon is a General Practitioner, as well as a respected author and broadcaster, who provides actionable advice to adults to help them make informed health choices. Her tips for drinking moderately are aimed at adults who choose to ...

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Data Sharing Portal

June 26, 2023

Overview, purpose, scope, and guiding principles for the IARD Data Sharing Portal. This portal is designed to improve access to private-sector data on alcohol for researchers and public health auth...

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New Campaign Calls for ‘Shared solutions’ to combat harmful drinking

October 25, 2018

IARD launches new campaign to accelerate progress towards reduction in harmful use of alcohol, in support of WHO and UN frameworks Most innovative campaigns focused on combatting harmful drinking from across industry, government and civil society have been selected to encourage ...

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A tribute to Sir Ivan Menezes, Chief Executive of Diageo

June 9, 2023

A visionary and collaborative leader who laid the foundations for a ground-breaking private sector coalition to reduce underage drinking. All of us at the International Alliance for Responsible Drinking (IARD) are mourning the loss of the visionary former Chair of ...

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Standards for Responsible Digital Marketing

May 5, 2021

In 2018, the United Nations called on our sector to take "concrete steps" towards eliminating marketing of alcohol products to minors as part of efforts to reduce underage drinking. The Digital Guiding Principles developed and implemented by IARD members respond ...

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