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How to add safeguards to social media marketing

April 20, 2020

Preventing underage exposure to online alcohol advertising: how to add safeguards to social media marketing The 12 members of the International Alliance for Responsible Drinking (IARD) are committed to ensuring that their online alcohol marketing communications meet the same high ...

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Taxation as a Policy Lever

October 25, 2018

IARD Members are committed to reducing harmful drinking and to contributing to the community in which they work, including through contributions to local and national economies through taxation.The International Alliance for Responsible Drinking and its member companies believe that:Any taxation ...

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Alcohol consumption during COVID-19 pandemic

December 17, 2020

IARD commissioned You Gov to look at changes in drinking habits among adults during COVID-19. Surveys were conducted in May and November 2020 and all figures, unless otherwise stated, are from You Gov Plc. Please click on the links below to access ...

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Actions to prevent underage drinking

October 13, 2023

In recent years, and in response to direct asks of our sector within the 2018 United Nations Political Declaration on noncommunicable diseases, IARD members have taken further concrete steps to accelerate and support declines in underage drinking including: Introducing symbols ...

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Global standards launched for online sale and delivery of alcohol as e-commerce booms during pandemic (May 2021)

May 24, 2021

New data from Euromonitor International* sees e-commerce grow by 33% globally, while total volume of alcohol sales fell by 6% year on year in 2020 New global standards enhance safeguards to prevent online alcohol sale and delivery to those underage or ...

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Beer, wine, and spirits will carry age restrictions globally, announce leading producers in new drive against underage drinking

January 27, 2020

Symbols or written age restrictions will be added to labels on alcohol drinks [1] produced by members of the International Alliance for Responsible Drinking (IARD), sending an even clearer message that these products are not for minors. The initiative, which ...

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Frontline delivery agent training launched to prevent delivery of alcohol to minors and those intoxicated

September 24, 2022

New frontline agent training launched to support anyone delivering alcohol to do so responsibly and in accordance with the law Deliveroo and Gorillas are the newest partners to join leading drinks producers and online retailers to prevent online sale and delivery ...

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New global partnership: digital platforms and leading beer, wine, and spirits brands unite to enhance age assurance for online alcohol marketing

June 5, 2024

Google, Meta, Pinterest, Snap, Tik Tok, and X have committed to work with global beer, wine, and spirits companies to further strengthen standards of responsibility for alcohol beverage advertising on digital channels worldwide, supporting UN goals to tackle the harmful use ...

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Resources to support workplace alcohol policies

July 24, 2024

For the first time ever, there are four different generations working together in the workplace; this means that new expectations regarding employee health and wellbeing have emerged and inclusive work cultures have become even more important. However, four in five ...

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