We the members of the International Alliance for Responsible Drinking (IARD), together with Facebook (incl. Instagram), Snapchat, and You Tube are determined to continue to establish new standards of marketing responsibility. Together, we want to make it easy for even the ...
Read MoreIARD’s member companies, the world’s leading beer, wine, and spirits producers, are working in partnership with 19 prominent global and regional online retailers, and e-commerce and delivery platforms to deliver global standards for the online sale and delivery of alcohol. ...
Read MoreSince 2018, IARD has been working in partnership with digital platforms to enhance responsibility standards for alcohol-related marketing online in support of UN goals to reduce harmful drinking. This pioneering partnership aims to build confidence in age-assurance systems online and ...
Read MoreIn recent years, and in response to direct asks of our sector within the 2018 United Nations Political Declaration on noncommunicable diseases, IARD members have taken further concrete steps to accelerate and support declines in underage drinking including: Introducing symbols ...
Read MoreGoogle, Meta, Pinterest, Snap, Tik Tok, and X have committed to work with global beer, wine, and spirits companies to further strengthen standards of responsibility for alcohol beverage advertising on digital channels worldwide, supporting UN goals to tackle the harmful use ...
Read MoreSymbols or written age restrictions will be added to labels on alcohol drinks [1] produced by members of the International Alliance for Responsible Drinking (IARD), sending an even clearer message that these products are not for minors. The initiative, which ...
Read MoreSymbols or written age restrictions will be added to labels globally on alcohol drinks produced by IARD members, sending an even clearer message that these products are not for minors. The initiative also applies to alcohol-free extensions of alcohol brands ...
Read MoreGroundbreaking partnership between leading beer, wine, and spirits producers, online retailers, and e-commerce and delivery platforms to establish robust global standards for the online sale and delivery of alcohol beverages. Read more here
Read MoreNew resources for in-store and server staff launched to support anyone selling alcohol beverages to do so responsibly and in accordance with the law.Resources are free online and give in-store and server staff strategies to refuse sales of alcohol beverages ...
Read MoreNew frontline agent training launched to support anyone delivering alcohol to do so responsibly and in accordance with the law Deliveroo and Gorillas are the newest partners to join leading drinks producers and online retailers to prevent online sale and delivery ...
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