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Building on positive trends and partnerships to reduce harmful drinking

May 5, 2021

The CE Os of IARD’s 12 member companies – the world’s leading beer, wine, and spirits producers – wrote to Dr. Tedros, Director-General of the World Health Organization, to reiterate their commitment to supporting public health goals. Dear Dr. Tedros, The ...

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Members

November 7, 2018

The leading beer, wine and spirits companies that form IARD work together to actively support the target in the WHO NCD Global Monitoring Framework of “at least 10% relative reduction in the harmful use of alcohol” by 2025. IARD member ...

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China SAO Conference Focuses On Underage Drinking

October 25, 2018

The 2016 China Beverage Alcohol and Social Responsibility Conference (China SAO) was held in Maotai City on July 26, focusing on how to tackle underage drinking in the country. Government statistics indicate that more than one-quarter of children younger than ...

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Standards for online alcohol marketing channels

May 5, 2021

To help ensure that their marketing is only directed at those adults who can lawfully buy their products, IARD members have put in place five key safeguards – the Digital Guiding Principles - on their online alcohol marketing channels. This, ...

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Leading beer, wine, and spirits producers and world’s prominent digital platforms put in place further safeguards to prevent minors seeing alcohol marketing online

November 14, 2019

We the members of the International Alliance for Responsible Drinking (IARD), together with Facebook (incl. Instagram), Snapchat, and You Tube are determined to continue to establish new standards of marketing responsibility. Together, we want to make it easy for even the ...

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Global standards for online alcohol sales and delivery

May 5, 2021

IARD’s member companies, the world’s leading beer, wine, and spirits producers, are working in partnership with 19 prominent global and regional online retailers, and e-commerce and delivery platforms to deliver global standards for the online sale and delivery of alcohol. ...

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Letter to the editor: Philip Morris International has not been a member of ICAP or IARD’s board of directors.

June 15, 2020

IARD submitted the following letter to the International Journal of Health Policy and Management on 19 December 2019 in response to the publication: Delobelle P. Big tobacco, alcohol, and food and NC Ds in LMI Cs: an inconvenient truth and call to ...

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IARD welcomes The Coca-Cola Company as an associate member

October 10, 2022

The International Alliance for Responsible Drinking (IARD) welcomes its first associate member, leading global beverage producer The Coca-Cola Company. As an associate member, The Coca-Cola Company joins the world’s leading beer, wine, and spirits producers in their ambition to reduce ...

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How to add safeguards to social media marketing

April 20, 2020

Preventing underage exposure to online alcohol advertising: how to add safeguards to social media marketing The 12 members of the International Alliance for Responsible Drinking (IARD) are committed to ensuring that their online alcohol marketing communications meet the same high ...

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