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Partnership with digital platforms to deliver responsible marketing standards

May 5, 2021

Since 2018, IARD members have been working with the world’s most prominent digital platforms to establish new standards of marketing responsibility. Together, they want to make it easy for even the smallest producer to implement effective safeguards to prevent minors ...

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Actions to prevent underage drinking

October 13, 2023

In recent years, and in response to direct asks of our sector within the 2018 United Nations Political Declaration on noncommunicable diseases, IARD members have taken further concrete steps to accelerate and support declines in underage drinking including: Introducing symbols ...

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IARD launches resources for retail staff and servers to help prevent sale of alcohol beverages to minors

September 15, 2023

New resources for in-store and server staff launched to support anyone selling alcohol beverages to do so responsibly and in accordance with the law.Resources are free online and give in-store and server staff strategies to refuse sales of alcohol beverages ...

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Digital Guiding Principles: Self-Regulation of Marketing Communications for Beverage Alcohol

September 30, 2014

Launched in September 2014, these Digital Guiding Principles were the first ever set of global guidelines for beverage alcohol producers to require the content of any online marketing and social media use to meet the same high standards that apply ...

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Digital Guiding Principles: Self-Regulation of Marketing Communications for Beverage Alcohol

September 30, 2014

Launched in September 2014, these Digital Guiding Principles were the first ever set of global guidelines for beverage alcohol producers to require the content of any online marketing and social media use to meet the same high standards that apply ...

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Actions to accelerate reductions in underage drinking

May 5, 2021

Symbols or written age restrictions will be added to labels globally on alcohol drinks produced by IARD members, sending an even clearer message that these products are not for minors. The initiative also applies to alcohol-free extensions of alcohol brands ...

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IARD's new report: Actions to Prevent Underage Drinking

October 16, 2023

Underage drinking declining in many countries: new analysis shows Underage drinking has fallen or stayed the same in three-quarters of the 65 countries where national data are available.It has fallen in half of these countries (since 2010), including: Decreases of 40% ...

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Regional Perspectives on Preventing Alcohol-Related Road Crashes Involving Vulnerable Road Users

January 3, 2014

This e-book presents the preliminary findings of an international road safety expert symposium, which was the opening event of the UN Global Road Safety Week in Geneva on 6-12 May, 2013. It was produced jointly by the United Nations Economic ...

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Responsible Service of Alcohol: A Server's Guide

January 20, 2016

The aim of this guide is to cover the basic laws and responsibilities required of staff serving alcohol. This may be in an on-license environment, where alcohol beverages are sold and the customer drinks these in the place where they ...

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JOIN US and help protect lives, livelihoods, and communities by rebuilding a safe and thriving café, bar, and restaurant culture (July 2020)

July 2, 2020

The COVID-19 pandemic presents an unprecedented global challenge of protecting lives while also safeguarding livelihoods and communities. Only a whole-of-society, united, and collaborative approach can deliver an effective global response. As custodians of some of the world’s most iconic and ...

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