The world’s leading beer, wine, and spirits producers and global advertising, public relations, and influencer agencies have joined forces to establish common standards to prevent influencer marketing reaching minors The joint pledge, the first of its kind in any industry, recognizes ...
Read MoreWe are the International Alliance for Responsible Drinking (IARD), a not-for-profit organization dedicated to reducing harmful drinking and promoting understanding of responsible drinking. We are supported by the leading global beer, wine, and spirits producers, who have come together for ...
Read MoreIARD’s work is informed by scientific evidence on alcohol and health, including alcohol policy. By bringing together data and research on drinking patterns, alcohol in society, and regulations at a national level, IARD examines practices around policies and interventions that ...
Read MoreThis IARD Policy Review summarizes the evidence on marketing communications for alcohol beverages and their regulation.Last reviewed: July 2018IARD Policy Reviews offer a referenced overview of recent peer-reviewed, published research on the impact of policy measures on drinking patterns and ...
Read MoreThis IARD Policy Review summarizes the evidence on excise taxation of alcohol beverages.Last Reviewed: April 2018IARD Policy Reviews offer a referenced overview of recent peer-reviewed, published research on the impact of policy measures on drinking patterns and outcomes. They are ...
Read MoreThis IARD Policy Review summarizes the evidence on physical availability policies and their impact on consumption and alcohol-related outcomes.Last reviewed: October 2018IARD Policy Reviews offer a referenced overview of recent peer-reviewed, published research on the impact of policy measures on ...
Read MoreThis IARD Health Review summarizes the evidence on the association between alcohol consumption and risk of weight gain or obesity.Last reviewed: January 2016IARD Health Reviews offer a referenced overview of recent peer-reviewed, published research on the relationship between alcohol consumption ...
Read MoreThis IARD Health Review discusses the role of alcohol consumption as a risk factor for cognitive decline.Last reviewed: November 2019IARD Health Reviews offer a referenced overview of recent peer-reviewed, published research on the relationship between alcohol consumption and health outcomes. ...
Read MoreThe alcohol market can be divided into two main segments―recorded and unrecorded. Both segments are well established in many parts of the world and respond to social, cultural, economic, and political change. They also play a role in a range ...
Read MoreThe Alcohol Education Guide was developed to facilitate a structured and comprehensive approach to alcohol education. It walks users through program development, implementation, monitoring, and evaluation, and provides a list of well-evaluated alcohol education and prevention programs/interventions. At the end ...
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© 2021 International Alliance for Responsible Drinking
IARD’s members and the members of its Partnership Council are a diverse group of organizations with a variety of viewpoints. They might not necessarily agree on all or any subjects. Any statements, findings, interpretations, and conclusions expressed on this website do not reflect the policies or views of all IARD members or the organizations they represent, unless explicitly stated. However, all members agree on and support IARD’s mission of reducing the harmful use of alcohol.
The resources on this website are not intended as health advice to individuals about their drinking. People with specific questions about their drinking are encouraged to consult a healthcare professional. Together, they can determine what is best for that individual, based on individual risk factors, including family history, genetics, and lifestyle. For some people, the better choice may be to not drink at all.
