Launched in September 2014, these Digital Guiding Principles were the first ever set of global guidelines for beverage alcohol producers to require the content of any online marketing and social media use to meet the same high standards that apply ...
Read MoreThe world’s leading beer, wine, and spirits producers and global advertising, public relations, and influencer agencies have joined forces to establish common standards to prevent influencer marketing reaching minors The joint pledge, the first of its kind in any industry, recognizes ...
Read MoreThe International Alliance for Responsible Drinking (IARD) is delighted to announce leading Korean alcohol producer LOTTE Chilsung Beverage as a new associate member. LOTTE Chilsung Beverage joins the world’s leading wine, spirits, and beer producers in their ambition to reduce ...
Read MoreIn recent years, and in response to direct asks of our sector within the 2018 United Nations Political Declaration on noncommunicable diseases, IARD members have taken further concrete steps to accelerate and support declines in underage drinking including: Introducing symbols ...
Read MoreBinge drinking among Europeans aged between 20 and 24 years fell by almost a quarter (23%) between 2005 and 2016.Binge drinking has declined by 18% or more in four out of six WHO regions between 2005 and 2016. Across Europe ...
Read MoreLeading retailers, business organizations, e-commerce and digital platforms, and advertising associations are joining forces to further accelerate reductions in harmful use of alcohol, forming the groundbreaking Global Standards Coalition. This unprecedented collaboration includes industry leaders such as Walmart, SPAR International, ...
Read MoreA visionary and collaborative leader who laid the foundations for a ground-breaking private sector coalition to reduce underage drinking. All of us at the International Alliance for Responsible Drinking (IARD) are mourning the loss of the visionary former Chair of ...
Read MoreThe 11 companies behind some of the world’s most popular beer, wine, and spirits brands have forged new and innovative partnerships across sectors through their Producers’ Commitments. Achievements include:Delivering an average of 347 drink driving prevention programs per year between ...
Read MoreThe International Alliance for Responsible Drinking's (IARD) member companies – the world’s leading beer, wine, and spirits producers – undertake a wide range of Environmental, Social, and Governance (ESG) initiatives as part of their commitments to sustainability and social responsibility. ...
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IARD’s members and the members of its Partnership Council are a diverse group of organizations with a variety of viewpoints. They might not necessarily agree on all or any subjects. Any statements, findings, interpretations, and conclusions expressed on this website do not reflect the policies or views of all IARD members or the organizations they represent, unless explicitly stated. However, all members agree on and support IARD’s mission of reducing the harmful use of alcohol.
The resources on this website are not intended as health advice to individuals about their drinking. People with specific questions about their drinking are encouraged to consult a healthcare professional. Together, they can determine what is best for that individual, based on individual risk factors, including family history, genetics, and lifestyle. For some people, the better choice may be to not drink at all.
