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How to add safeguards to social media marketing

April 20, 2020

Preventing underage exposure to online alcohol advertising: how to add safeguards to social media marketing The 12 members of the International Alliance for Responsible Drinking (IARD) are committed to ensuring that their online alcohol marketing communications meet the same high ...

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Alcohol consumption during COVID-19 pandemic

December 17, 2020

IARD commissioned You Gov to look at changes in drinking habits among adults during COVID-19. Surveys were conducted in May and November 2020 and all figures, unless otherwise stated, are from You Gov Plc. Please click on the links below to access ...

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Blood Alcohol Concentration (BAC) Limits

January 31, 2020

This table details the legal blood alcohol concentration (BAC) and breath alcohol concentration (BrAC) limits for the general population of drivers in all countries for which IARD has been able to verify the information with the respective national authorities or ...

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Blood Alcohol Concentration (BAC) Limits

January 31, 2020

This table details the legal blood alcohol concentration (BAC) and breath alcohol concentration (BrAC) limits for the general population of drivers in all countries for which IARD has been able to verify the information with the respective national authorities or ...

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Global standards launched for online sale and delivery of alcohol as e-commerce booms during pandemic (May 2021)

May 24, 2021

New data from Euromonitor International* sees e-commerce grow by 33% globally, while total volume of alcohol sales fell by 6% year on year in 2020 New global standards enhance safeguards to prevent online alcohol sale and delivery to those underage or ...

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International Alliance for Responsible Drinking Response to The Lancet Study

October 25, 2018

The following response to the Lancet study 'Alcohol use and burden for 195 countries and territories, 1990-2016: a systematic analysis for the Global Burden of Disease Study 2016' was provided on August 24th. “We are committed to encouraging responsible choices ...

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Unrecorded Alcohol

January 27, 2015

This review provides an overview of unrecorded alcohol, its prevalence, and the drivers of consumption and production. Unrecorded alcohol includes a variety of legal and illegal products and is particularly prevalent in low- and middle-income countries.Last reviewed: November 2015IARD Policy ...

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Digital Guiding Principles: Self-Regulation of Marketing Communications for Beverage Alcohol

September 30, 2014

Launched in September 2014, these Digital Guiding Principles were the first ever set of global guidelines for beverage alcohol producers to require the content of any online marketing and social media use to meet the same high standards that apply ...

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Digital Guiding Principles: Self-Regulation of Marketing Communications for Beverage Alcohol

September 30, 2014

Launched in September 2014, these Digital Guiding Principles were the first ever set of global guidelines for beverage alcohol producers to require the content of any online marketing and social media use to meet the same high standards that apply ...

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Drinking and Cancer

August 11, 2022

This Health Review focuses on cancer sites associated with alcohol consumption as identified by the World Cancer Research Foundation and the International Agency for Research on Cancer. Due to the limited availability of national cancer statistics in many countries, U.S. ...

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