Google, Meta, Pinterest, Snap, Tik Tok, and X have committed to work with global beer, wine, and spirits companies to further strengthen standards of responsibility for alcohol beverage advertising on digital channels worldwide, supporting UN goals to tackle the harmful use ...
Read MoreIARD launches new campaign to accelerate progress towards reduction in harmful use of alcohol, in support of WHO and UN frameworks Most innovative campaigns focused on combatting harmful drinking from across industry, government and civil society have been selected to encourage ...
Read MoreUnderage drinking has fallen in over two-thirds of the 63 countries where national data is available, since 2003.Australia, all parts of Great Britain, and Trinidad and Tobago have seen declines of more than 40%.The International Alliance for Responsible Drinking is ...
Read MoreA visionary and collaborative leader who laid the foundations for a ground-breaking private sector coalition to reduce underage drinking. All of us at the International Alliance for Responsible Drinking (IARD) are mourning the loss of the visionary former Chair of ...
Read MoreNew statistics produced by one of the world’s leading studies assessing the burden of disease (Global Burden of Disease) and the World Health Organization show that alcohol-related harms are decreasing across Europe, with International Alliance for Responsible Drinking (IARD) members* ...
Read MoreBy forming innovative partnerships with hundreds of organizations, the 11 companies behind some of the world’s most popular beer, wine and spirits brands have:• Reached more than 100 million people with educational messages focused on preventing underage drinking• Established campaigns ...
Read MoreNew frontline agent training launched to support anyone delivering alcohol to do so responsibly and in accordance with the law Deliveroo and Gorillas are the newest partners to join leading drinks producers and online retailers to prevent online sale and delivery ...
Read MoreGlobal effort to embed five Digital Guiding Principles (DG Ps) across thousands of brands on platforms including You Tube, Instagram, and X Producers use cutting-edge technology and collaborate with digital platforms to help ensure marketing reaches only those over the legal purchase age ...
Read More* Check Against Delivery * STARTS Thank you Chair. I am Julian Braithwaite, President and CEO of the International Alliance for Responsible Drinking. I am delivering this statement on behalf of the International Alliance for Responsible Drinking, which is supported ...
Read More
© 2021 International Alliance for Responsible Drinking
IARD’s members and the members of its Partnership Council are a diverse group of organizations with a variety of viewpoints. They might not necessarily agree on all or any subjects. Any statements, findings, interpretations, and conclusions expressed on this website do not reflect the policies or views of all IARD members or the organizations they represent, unless explicitly stated. However, all members agree on and support IARD’s mission of reducing the harmful use of alcohol.
The resources on this website are not intended as health advice to individuals about their drinking. People with specific questions about their drinking are encouraged to consult a healthcare professional. Together, they can determine what is best for that individual, based on individual risk factors, including family history, genetics, and lifestyle. For some people, the better choice may be to not drink at all.
