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Improving consumer information on labels

May 5, 2021

The CEO Chair and Vice-Chair of IARD and IARD CEO outlined the detail of this initiative in a letter to Dr. Tedros,Director General of the World Health Organization in May 2021. In the letter they state: In response to the ...

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Five years on: World’s leading beer, wine, and spirits producers have reached hundreds of millions of people across the globe in their mission to combat harmful drinking

October 25, 2018

The 11 companies behind some of the world’s most popular beer, wine, and spirits brands have forged new and innovative partnerships across sectors through their Producers’ Commitments. Achievements include:Delivering an average of 347 drink driving prevention programs per year between ...

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Evaluations of industry programs and initiatives

June 25, 2023

Examples of evaluations of programs and initiatives to reduce harmful drinking by IARD's membership

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Alcohol sales declined by 6% globally during pandemic (May 2021)

May 18, 2021

Vast majority consumed same or less alcohol in 2020; Targeted support needed for the minority that continues to drink at harmful levels Consumers around the world bought 15.8 billion fewer liters of alcohol beverages last year, according to new data from ...

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First global standards to ensure responsible marketing of alcohol by social influencers (Sept 2021)

September 13, 2021

The world’s leading beer, wine, and spirits producers and global advertising, public relations, and influencer agencies have joined forces to establish common standards to prevent influencer marketing reaching minors The joint pledge, the first of its kind in any industry, recognizes ...

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World’s Leading Producers of Beer, Wine and Spirits are combatting harmful drinking in more than a hundred countries

October 25, 2018

By forming innovative partnerships with hundreds of organizations, the 11 companies behind some of the world’s most popular beer, wine and spirits brands have:• Reached more than 100 million people with educational messages focused on preventing underage drinking• Established campaigns ...

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Harmful drinking across Europe declines; Leading drinks companies call for more partnerships to accelerate reductions

June 7, 2024

New statistics produced by one of the world’s leading studies assessing the burden of disease (Global Burden of Disease) and the World Health Organization show that alcohol-related harms are decreasing across Europe, with International Alliance for Responsible Drinking (IARD) members* ...

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Ways of Working

June 26, 2023

A partial list of external examples of policies and processes using private sector data in research, intended to support stakeholders in future data sharing agreements.

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Taxation as a Policy Lever

October 25, 2018

IARD Members are committed to reducing harmful drinking and to contributing to the community in which they work, including through contributions to local and national economies through taxation.The International Alliance for Responsible Drinking and its member companies believe that:Any taxation ...

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