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New Campaign Calls for ‘Shared solutions’ to combat harmful drinking

October 25, 2018

IARD launches new campaign to accelerate progress towards reduction in harmful use of alcohol, in support of WHO and UN frameworks Most innovative campaigns focused on combatting harmful drinking from across industry, government and civil society have been selected to encourage ...

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A tribute to Sir Ivan Menezes, Chief Executive of Diageo

June 9, 2023

A visionary and collaborative leader who laid the foundations for a ground-breaking private sector coalition to reduce underage drinking. All of us at the International Alliance for Responsible Drinking (IARD) are mourning the loss of the visionary former Chair of ...

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The world’s most iconic beer, wine, and spirits brands to introduce new consumer information on labels (May 2021)

May 25, 2021

The CEO Chair and Vice Chair of IARD, together with IARD’s CEO, wrote to Dr. Tedros, Director-General of the World Health Organization, to outline this initiative. In the letter they stated: In response to the 2018 United Nations Political Declaration ...

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Improving consumer information on labels

May 5, 2021

The CEO Chair and Vice-Chair of IARD and IARD CEO outlined the detail of this initiative in a letter to Dr. Tedros,Director General of the World Health Organization in May 2021. In the letter they state: In response to the ...

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Standards for Responsible Digital Marketing

May 5, 2021

In 2018, the United Nations called on our sector to take "concrete steps" towards eliminating marketing of alcohol products to minors as part of efforts to reduce underage drinking. The Digital Guiding Principles developed and implemented by IARD members respond ...

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IARD launches resources to support workplace alcohol policies

August 12, 2024

FOUR IN FIVE EMPLOYERS DO NOT HAVE ALCOHOL IN THE WORKPLACE POLICIES IN PLACE One in three (34%) employers say staff socialising in person is important given the increase in hybrid working Three in four (73%) companies have more generations in their ...

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First global standards to ensure responsible marketing of alcohol by social influencers (Sept 2021)

September 13, 2021

The world’s leading beer, wine, and spirits producers and global advertising, public relations, and influencer agencies have joined forces to establish common standards to prevent influencer marketing reaching minors The joint pledge, the first of its kind in any industry, recognizes ...

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IARD Welcomes UN Political Declaration on NCDs and Reaffirms Commitment to Reducing Harmful Drinking

September 26, 2025

25 September 2025, New York The International Alliance for Responsible Drinking (IARD), a science-based, not-for-profit organization with official status at the United Nations, welcomes the new Political Declaration on the Prevention and Control of Non-Communicable Diseases (NC Ds) at today’s Fourth UN ...

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Almost one in three drinkers consuming less alcohol under COVID-19 shutdowns, Global survey finds

June 4, 2020

A survey of more than 11,000 people across nine countries has found: 84% of drinkers are drinking the same or less alcohol during shutdowns, with almost one in three people (30%) saying they are drinking less or have stopped Of ...

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Underage drinking declining in many countries worldwide, new analysis shows

September 25, 2019

Underage drinking has fallen in over two-thirds of the 63 countries where national data is available, since 2003.Australia, all parts of Great Britain, and Trinidad and Tobago have seen declines of more than 40%.The International Alliance for Responsible Drinking is ...

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